The pace of modern life is such that people have less and less free time, which makes the time they do have very precious. People do not want to spend their hard-earned leisure time trawling the internet for services, which is why more and more people are using mobile internet access or WAP to run their affairs. In recent times there has been a real boom in mobile internet usage as it has become easier to use and more reliable and all sorts of companies now have some kind of WAP presence.